you could launch your own website — and it generated clients for your business ... automatically?

The Profitable Website Launchpad is the proven system that guides you through every step of your new website’s creation — from nailing down your perfect sales message, all the way through your seamless, pro-level launch

With over 500 members and counting...

the results are in!

See what other business owners who were recently in your shoes have to say after finishing The Launchpad.



I’ve taken everything I’ve learned from creating hundreds of profitable, strategy-backed client generation websites for my clients, and packaged it up into an all-inclusive, step-by-step, easy to implement program that not only teaches you the high level theory, but the down ‘n’ dirty EXECUTION, so you can replicate my results.

What will you have in the end?

A wildly profitable client-generating asset — ready to launch — that you’ll benefit from over and over again for the life of your business.

if you ever wished I could create your website for you, this is the closest to that you can get! (at a diy pricetag… talk about a win-win!)

the launchpad is the perfect fit if:

you run a service-based business

This program was created specifically for businesses who provide services rather than products — and want to use their website to entice more consultations, bookings and appointments.

you want to automate the time-consuming task of client-generation

Your website should attract, convince and convert today’s casual browsers into tomorrow’s clients. Following my proven frameworks and systems, this can all be done in the background, automatically. Say hello to your new #1 salesperson — your website! 

you want to get your website right

Everything I’m promising is 100% possible, but only if you set it up right from the start. In this program, you’ll get all the tools you need to do your website right, the first time.

you don't have a ton of time or money to spend on your new site

Trust me, I created this program with you in mind! This is the exact shortcut you need to get you to the finish line in a fraction of the time it would take if you were to work with a designer, or attempt to piece together a rough strategy based on a bunch of scattered Youtube videos.

The financial investment is even less. You’ll have a strategically formulated, beautifully designed website at about 1/10th the price you’d pay a designer or agency.

And the crazy part? You’ll likely see a much higher ROI than if you went that route too!

you've never done anything like this before

This is a true no-experience-required program, and I’ve got your back every step of the way. 

My simple formulas and frameworks will make coming up with the written content for your site a breeze. 

And if you’re scared off by tech, you’ll quickly overcome your fears. Thanks to new innovation, creating a gorgeous WordPress site has never been easier, or more fun. I’ll make it dead-simple, and take nothing for granted, as I lead you through the process of bringing your freshly created website content to life — step-by-step-by-step.

by the end of the program, you will have:


crafted the perfect sales message

Even if you know zero about marketing, this module will break it down into simple bite-sized steps, complete with proven frameworks and plenty of examples. You’ll uncover priceless insights about what your clients really want, and how you are the obvious choice to get them there.


created the written content for your website

Once we’ve developed the high level messaging that will make the biggest impact, we’ll use my proven copywriting formulas to effortlessly transform those ideas into the actual written content for your entire site, without breaking a sweat!


produced your "future client generator"

We’ll also create one really valuable piece of pillar content that will attract new prospects to your site for years to come and help you stay top of mind for the majority of your site visitors who are “just looking.” THIS is how you build your list of tomorrow’s clients on autopilot.


created and launched your new profitable website

Now that you’ve created all the raw materials that will make up your new website — let’s have some fun and bring it to life, without any of the tech troubles you may have encountered in the past.

But most importantly...

The Profitable Website Launchpad will give you a priceless, time-saving business asset — that works for you in the background, round the clock — attracting and converting your prospects into paying clients.

Think you're too busy to create your website?

All the more reason, my friend … this is exactly the shortcut you need. 

The truth is, you will need to carve out a bit of time to work on your new client-generating website if you want big-time results.

But since everything’s been thought out for you in advance, it’s a heck of a lot less time than you’d think.

And here’s the real truth —the busier you are, the MORE you need a leveraged, freedom-building, client generating website in your business.

The little bit of time you’ll spend now will free you up tenfold once it’s done!

Ambitious – but possible!

Created all the content, and completed his site in 2 really focused days.

Took several months for her to find the time, but once she started, she was finished in less than a week. (And was shocked how little it took!)

Flew through it in a week and a half “because the modules were so crystal clear.”

*These guys went super-fast, but there’s no rush. You’ll have lifetime access, so it will be waiting for you whenever you have the time to spend on your new website!

join today and get...

the complete profitable website launchpad video training program

(with all customizable template blocks, workbooks and guides)

a $2000 value

Plus these EPIC bonuses


No need to start from scratch! Over 50+ beautifully designed section blocks you can mix, match and customize.

value: $497


Attract your ideal clients to your new website! Step-by-step training on how to choose your best traffic plan, and how to smoothly bring it to life.

value: $597


For troubleshooting & clarity as you create and launch your site — & well into the life of your business!

value: $997


But because I want to make it a no-brainer for you to dive in and enroll today, you’ll get access to everything for just:

6 monthly payments of

$ 77
  • Full Access to the Program
  • All Bonuses
  • 30-Day Guarantee
  • Immediate Access

one payment of

$ 397
  • Full Access to the Program
  • All Bonuses
  • 30-Day Guarantee
  • Immediate Access
best value

Plus, you're backed by a 30 day, "no questions asked" money back guarantee.

Within 30 days of enrolling, you’ll have had the chance to go through the entire program, and launch your profitable website — BEFORE making a final commitment.

If you don’t get the step-by-step guidance you need, and still feel lost in the process, I would not have done my job, and don’t deserve your hard earned money.

Simply reach out to my team, and I’ll personally refund 100% of your investment, no questions asked. We’ll even part as friends!

“Will this work for my business?”

"the steps that Wes takes you through made perfect sense for my business. I can't imagine a situation where they wouldn't have.

I got the guidance I needed and was able to do it all myself. It’s been a really great experience.”

-liz barnett

“Will this work for my business?”

“We had a bounce rate of around 75-78% before. It’s now below 20%. It’s a solid bucket now.”

Jason Smith

Stock Trading Coach

“My website’s sexy. And it operates on its own so people can book through the website.

And because it was up there, I booked a client on the unfinished website in the middle of me doing all of this.”

Marvin Avila

Audition Tape Producer

“Wes’ program makes it easy… Yes, I got a great new website out of it… but the most important value to me was the ability to communicate more effectively what I could bring to the companies that I want to serve.”

Allison Hartsoe

Data Analytics Agency owner

“I would recommend this program to any people wanting to not just have a pretty website, but one that’s going to get conversions and help your customers see the value in what you do.”

Lia Huynh

Marriage & Family Therapist

“I freed up my time by using this web asset (my website) as leverage. The course Wes has put out has revolutionized this component of my business.”

Aaron Attwell

Digital Agency Owner

“The steps that Wes takes you through were really simple to follow, and made perfect sense for my business. I can’t imagine a situation where they wouldn’t have.

Liz Barnett

Motivational Interviewing Coach

“Life is already going smoother with the new website and I can see the quote requests flowing through to my team. Even I am surprised at what came from my own fingers thanks to good guidance. Plus I saved a ton of back and forth with a designer.

Thanks for making such an honest, straightforward, no-nonsense program.”

Jerome McCuin

“What you’ve built here is just brilliant. It only took me two really focused days to create all the content and then build the site out. It’s so easy to get overwhelmed with something like this, but it was all so smooth.

What I have now is worth way more than what I paid for the program, I really want to thank you for creating it.”

Gilbert Russell

“I found Wes on youtube and looked into his paid course. Let me tell you, I was so skeptical lol. But… what I have learned in this course over the last month is WAY MORE than I have EVER learned over the last 18 months of miscellaneous research and my entrepreneurship/marketing class.

EVERY part of my business has changed. The course opened up so many other doors that were not even talked about.”

Jon Moraglia


in the members' facebook group

“I would recommend this program to any people wanting to not just have a pretty website, but one that’s going to get conversions and help your customers see the value in what you do.”

Lia Huynh

“The steps that Wes takes you through were really simple to follow, and made perfect sense for my business. I can’t imagine a situation where they wouldn’t have.

Liz Barnett

“It is absolutely worth it, ten times over. What you learn is a game changer. You’re not going to learn this anywhere else.”

Raichel White

“Thanks Wes for the well-made course and weekly untiring support. Made this website mine and work for my own industry and service. Couldn’t have done this in less than a week without your help.”

Ana Vasquez

“Our website is generating leads daily and I’ve actually gotten compliments from high end customers about it!

You are a genius and your program has been literally a blessing for us!

Thank you Wes and raise your prices!”

Collin Winfrey

“Thank you for this awesome program. I am enjoying your friendly step by step process and I am blown away at the content I am writing.

Definitely couldn’t have done this without this program.”

Travis Rivera

“I must say… Your templates, Elementor Pro itself, the way you teach the stuff? It’s amazing.

I revamped my website over the weekend.
Tks a lot for putting out something that makes it SO easy to come up with a compelling website!!

Christian Zeuch

“My new website and the updates i made to google my business (with the TurboTraffic bonus module) have helped us get more website bookings! Thank you so much!”

Rebecca Hayes

“We are so happy we bought the course from you. It is incredibly well thought out. When people discover what you have here they are going to go crazy for it. Everything was so well done we didn’t have any questions.

You are awesome!”

Kent Emmerson

“It’s like you’ve thought through everything — and now I have a website that I absolutely love. And I’m seeing money because of it.

Krist Ayres

“I knew I had made the right choice with The Launchpad within the first ten minutes.”

Ali Fernandez

Your story belongs here too!

Every single person on this page faced this decision, just like you. And look what happened!

You should be next.

where you might be stuck right now:

Vague, passive or confusing website wording that just doesn’t connect with your would-be clients

A website with outdated design, mismatched colors, and low quality images that actually makes your visitors trust you less as a business

Too many pages and confusing sections that have nothing to do with what your clients are actually looking for. 

No plan for the 80-90% of your site visitors who are just beginning to research their options. They come, they go, they never return.

A confusing, passive (or even non-existent!) website call to action, resulting in complete and total inaction. It’s capturing very few leads and even fewer clients.

A website that just doesn’t do anything for your business — or no website at all — and no idea where to even start

what launchpad success looks like:

A crystal clear client-centric marketing message that automates persuasion and overcomes objections in real-time

A beautifully modern and clean website that paints your business in the best light possible. Colors, fonts and images that work together

A strategically planned website that uses only the most important, profit-driven elements — the ones proven to convert visitors into clients.

A perfectly automated lead magnet that turns today’s casual browsers into a constantly replenishing list of paying clients

A strong, clear call to action that moves your most qualified leads into consultations and appointments… filling your calendar with new business day in and day out

A finished pro-level client-generating ASSET (your new website!) perfectly packaged up to grow the business you love.

questions other service business owners asked before saying yes to the launchpad

I'm already busy... How long is it going to take me to get through the program?

While the time it takes for you to get through depends completely on the pace you go, it’s designed to be completed in about 30 days. Specifically, one module per week.


However, if you’re super dedicated and make it a priority, you could get through it much faster. I would estimate that you’ll want to invest roughly 5-7 hours per module. In 2 weekends you could have a brand new profitable website!


But feel free to go at your own pace. You have lifetime access to the full program, including all future updates as technology changes.


You’ll also have access to the private, members only Facebook group for the life of the program, including weekly live Q&A sessions where you can ask me anything as you get your site off the ground, and well into the life of your business.


I’m here to support you every step of the way. Launching your new site is only the beginning!

I’m not techie at all! Are you sure I don’t need to have done this before, or know any code?

I know the idea of building a website yourself sounds like a really tall order, but in all honesty, I’m not techie either! I know marketing, and design, but I never bothered learning code, or anything involved with actually building a website. So you can imagine my amazement when I stumbled upon Elementor, and was able to get a gorgeous website up and launched in a few hours. It’s completely drag and drop, and super easy to customize colors, images, fonts, you name it. Not only is it much easier than you think, it’s actually a lot of fun too. I predict you’ll love this part of the program the most, because it is so hands-on and gratifying to bring something to life right in front of your eyes. 


elementor optimize 

And the best part? You’ll pick it up quickly, and by the end, you’ll not only have your brand new site, live and online, but you’ll now know how to design and create any new page or complete site you need to well into the future of your business.

I'm no designer. How am I supposed to make something that looks good, while making it look different from everybody else’s site?

I created this program with this exact problem in mind. I can say with 100% confidence that even if you enroll today with no design experience, your site will still be set up for design success.


Here’s why: I’m providing a proven basic layout that you can follow along with right out of the box. In addition to that basic layout, there are hundreds of expertly designed alternate content blocks you can choose from.


From there, it’s a matter of customizing the look through images you choose, (there’s a whole lesson where I show you the kinds of images you should pick, with examples,) the color scheme (I’ve included a bonus guide with 50 designer-approved color combos you can use as-is, or riff on if you’re inspired to,) and the fonts (I’ve also included a bonus guide with 25+ of my hand-picked font pairings.)


With so much expert guidance, and a limitless amount of combinations, your website will look fantastic, and will undoubtedly be miles ahead of your competition. And if you’re still not sure how it looks, you can always get my personal feedback on it during a weekly live Q&A session.

How can this program apply to so many types of businesses? I feel like mine is different, and I want to be sure it will work for me.

It comes down to the fact that every service business  — including yours — has one thing in common: You solve a problem for your clients.


As long as you solve a problem (big, small, high-class problems, emergencies, you name it,) the formulas I walk you through are flexible enough to distill your unique attributes down to a simple, clear and proven marketing message. It works for exterminators and interior designers. Lawn care companies and certified public accountants. If you have clients who have a desire or goal, and you have what it takes to help them achieve what they want, the formula works every time.


And once we start designing the site, while I take you through the most optimal page layout to serve that content, there are countless opportunities to make your site look unique to your brand, and nobody else’s. I worked very hard to come up with a system that takes nothing for granted in terms of uniqueness, and versatility, and PWL definitely hits the mark on both counts.

What else will I need to purchase to launch my new website?

While I made the PWL program as all-inclusive as possible, there are still a few things you’ll need to buy to get you up and running. You’ll need a hosting plan, the Elementor Pro plugin, some stock images, and possibly an affordable graphic designer to actually design your finished lead magnet document. (I provide all the details of how to do this inside module 3.)


I would estimate the total cost of all these additional elements to be under $200.

Does the program help me get more traffic to my site too?

Absolutely! With the brand new bonus module, TurboTraffic, you’ll get access to hours of video trainings, super helpful secret tips and full tutorials to help you decide which traffic source(s) to focus on, and how to painlessly bring your new traffic plan to life.

What if I just don’t like the program after I enroll?

I’m 100% confident in this program’s ability to take you from zero to profitable launch, but if you enroll today, go through the program, and think it’s not for you for any reason, I’ll gladly refund every dime. No showing your work, no hoop-jumping.


As long as you request a refund within 30 days of enrollment, you’ll get your money back, no questions asked.



6 monthly payments of

$ 77
  • Full Access to the Program
  • All Bonuses
  • 30-Day Guarantee
  • Immediate Access

one payment of

$ 397
  • Full Access to the Program
  • All Bonuses
  • 30-Day Guarantee
  • Immediate Access
best value